Becky McCray says that small businesses and small towns matter. She is a small town business owner, with a retail store and a cattle ranch in Woods County, Oklahoma. She also heads a consulting firm that helps small town governments in Oklahoma with project management. Together with Sheila Scarborough, she co-founded Tourism Currents to teach tourism professionals new ways of marketing their destination.
Small Town Rules
How Small Business and Big Brands Can Prosper in a Connected Economy
Technology and economics are transforming business in a completely unexpected way: even the largest companies must compete for customers as if they were small, local businesses. Reaching these ‘small communities’ and personal connections are critical to your business success for today and tomorrow.